About Us


Who Are We?

Jedr.com.au is a premium mens accessories online store based in Brisbane, Australia.

Our aim is to provide you with quality and original men's accessories at a price that reflects the quality and craftsmanship of the product. We deliver outstanding customer service and process and dispatch all orders promptly.

We are happy to take your call, and answer any questions you have. We welcome all forms of feedback and recognise that keeping you happy is the way to a successful and thriving business.

We hope you enjoy your experience shopping with us.


Happy customers

Since we launched in 2006 we have sold thousands of ties to hundreds of happy customers. Most of them from Australia, but we have delivered quality ties all over the world.

Every time someone writes a testimonial, or sends us an email we get all warm and fuzzy. So I just wanted to take this opportunity to say thank you to you!

This is what one of our happy customers wrote:

“Excellent product, exactly what I wanted and even better quality than I anticipated. Great value with the cuff-links and prompt delivery. Nick W, Point Vernon, QLD


Reducing our environmental footprint

The environment is pretty important; it just needs to last forever. So we take care of the environment in the following ways:

  • Where possible all the packaging we use is recycled.
  • Our product warehouse has solar panels for 100% of electricity use
  • We ask the manufacturer to minimise the packaging the products arrive in. For example we asked for 1 plastic cover for all the pocket squares rather than 1 for each. This one request reduced 600 plastic bags to 20 in just one order.
  • We are an eco biz partner and are working with the Queensland Government to reduce our carbon footprint.

Company History

  • 2006 - Started selling mens ties at the Brisbane Riverside markets
  • 2006 - Launched NeedANewTie.com.au
  • 2011 - Increase in team size due to growth of website
  • 2013 - Major upgrade to a new eCommerce platform
  • 2016 - NeedANewTie turns 10
  • 2017 - Re-branded to Jedr
  • 2017 - Launched Jedr.com.au